The Art of the Rooster
The Rooster Guardian
Lunar New Year and the Rooster have an inseparable relationship. In Mandarin the gender-neutral “chicken” and “home” or “family” sound very similar; serving a whole chicken for New Year dinner is symbolic of a family reunion and, like the fruit mandarin, is also a symbol for good luck.
This piece elevates the symbolism to its highest point: the Rooster as a Guardian. A fierce vitality is expressed in the extension of the rooster’s body, growing as a flower following a Spring rain.
The chicks’ awakening to the rooster’s crow at sunrise is one of vitality and cohesion – it is the spirit and attitude of the Taiwanese people.
In the Taiwanese-Hakka culture, the most symbolic icon is the oil-paper umbrella. In addition to its visual appeal, the oil-paper umbrella is representative of unification, completion, and often of having many healthy children due to the homonyms “paper” and “child” in the Hakka language. Our work uses the metaphor of the child, with the appearance of an arch shape to form an abstract house. Together these elements identify a home and the concept of unity.
The life is your stage. Shine on your runway.
Our lantern is made of glossy paper. It can not only be charming, but also reflect what is around it to make people see themselves and think about what kind of life they want to live. Litter chicks are like the hope for the future – they have infinite possibilities to make their own life. They follow the majestic rooster and move forward. The rooster leads you to create your own runway to reflect the real you for yourself to see.
An inheritance itself is a type of recycling, to find new values in an old treasure. Here a rooster symbolizes the bravery of the elders in recognition of their duty to defend the family. The chickens will inherit this responsibility and bring it forth to the next generation while the rooster announces the arrival of a new day; a new beginning. All these elements constitute a symbol for inheritance, the bond of family, a continuous passage of time, and a spiritual immortality.
This piece integrates the Asian cultural and religious significance of the mobile shrine with traditional characteristics of China and Japan to elevate this year’s mascot, the Rooster.
Golden Rooster Brings Happiness
Adapting the Japanese folk story of the crane that brings happiness, this piece is designed with the appearance of a roly-poly and Lucky Cat in mind. With its right hand clinging to a large gold coin bearing the character for “happiness”, the rooster brings both wealth and joy at the same time.
Free Is Beautiful
The Rooster is an animal with the freedom to view its home from many perspectives. Confidently strutting around the farm hopping from haystack to fence post, the rooster experiences its home in a way unlike just about every one of its housemates. Through one path or another, this ambitious dreamer undoubtedly ends atop the barn in time to ring in the coming day. This is the beauty of being free.